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What is my “Brand”? Apr 12

Since the moment I decided I wanted a blog, everyone has asked me about branding. What’s my brand? What will my blog be about? Who am I writing for? What will make my blog unique?

I never had an answer to those questions. Or, if I did, it was very vague. 

I’ve been blogging for five years now. Inconsistently, randomly, and not always valuably, to myself or the world. But sometimes you need an outlet to get something off your chest, or be uncharacteristically unreasonable and illogical.

I’ve done all those things. I want to continue to do all those things because they’re important to my mental state. But it needs direction. It needs a reason for me to come back and create new content regularly. 

So, let’s dream together. 

My husband and I have had some incredible traveling opportunities in the 14 years we’ve been together, and it’s time to share. Not randomly like in the past, but purposefully. I’d like to start with a more recent trip. Prague? Nassau? Or one of many reviews I could do of Disney World resorts?

Do those seem too far out of reach at the moment? I’m an avid fiction reader, what is your favorite book world to escape into? I have several must-read authors and will be reviewing their books, and I’d love to add new authors to my list. 

What should we dream about first?


Category: General
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